Tuesday, 14 February 2012

Tourism Cities to Be Built At the Coast and North Kenya

Kenya has set out an ambitious project to build three tourism resort cities at the Coast and in the North in the next two years to boost the industry. Toward this end, the government is dispatching a team of experts from the tourism industry and the Kenya Vision 2030 to Morocco to study the operations of resort cities there with a view to spearheading the construction of similar cities in Diani, Kilifi and Isiolo. Under the Vision 2030 economic blueprint, the government will develop three resort cities -- two at the Coast, in Diani and Kilifi, and one in Isiolo -- to deliver the target of increased bed capacity to cope with the anticipated growth in number of visitors. Morocco has three resort cities, attracting thousands of tourists especially from Europe, with three other facilities in the development stage.
Morocco records almost 10 million tourist arrivals a year, placing it at second position in Africa after Egypt while Kenya receives two million tourists a year, a figure it hopes to double once the resort cities are constructed. Specific areas where Kenya seeks to borrow from Morocco include product diversification, domestic tourism with a low cost accommodation model, golf tourism and community linkages to tourism, especially through small and medium enterprises (SMES).