Uganda Wildlife Authority together with the United States
government came up with a new website called Uganda wildlife.org which they
will use to market Uganda’s tourism attractions. The site was setup with the
help of international travel writers as well as various photographers with the
best intention of promoting Uganda as the leading tourist destination world
wide through giving all the necessary information about the 10 national parks
that Uganda has got.
There
is information about conservation, communities, and wildlife, with details
about tourist activities like the game drives, gorilla tracking, and wildlife
monitoring among so many others. This site was launched by Uganda Prime
Minister who also encouraged the Uganda Wildlife Authority to market good use
of their Twitter and Face book because so many people use them and therefore is
the best to use in marketing world wide.
He
also added that it would be very good in UWA employed people whose main job is
to get involved with the society with the help of the media and make sure there
is always a live debate relating to our tourism industry so that the country
can easily know what route to use if it is to stay the best tourism
destination. It should not always be about the mountain gorillas, Uganda can also be like Jerusalem, Mecca or
Rome if UTB put some emphasis on cultural as one important tourism attraction
Mbabazi said.
The
industry is also faced with the fact that the national park are being destroyed
by people as they try find enough land to have their human activities. Human
activities have driven animals out of the parks to the neighboring countries
like Kenya and Congo and after some years, Uganda will run short of wildlife to
attract tourists and therefore the industry will collapse.
The
deputy US ambassador to Uganda Ms Virginia Blaser promised that USA government
will continue to invest in building the capacity of government institutions,
the private sector and local communities to improve on Uganda’s profile as the
must visit place in Africa which is why they will keep working with the private
sector to build up and publicize sustainable tourism yields that suit the
demands of the different markets all around the world. Good luck in all the
plans to develop the industry especially since it is Uganda’s biggest foreign
exchange earner.
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