Uganda Government has been urged to
revive a national carrier if it is to fully harness the opportunities that the
tourism sector provides.
This was said by Mr. David Mpango
Kakuba, the Deputy Managing Director of Uganda's Civil Aviation Authority (CAA)
last week during a press briefing to announce the 2012 Routes Africa Airport
Marketing Award for Excellence in Airport Marketing that Entebbe Airport
scooped. Entebbe International Airport won the 2012 marketing accolade in
recognition for attracting the highest number of new reputable airline
operators in 2011 including Qatar Airways, Turkish Airlines, NasAir and Gulf
Air.
He said that having a national carrier
would enable the country get a hub and an avenue to advertise her tourism
potential.
"You cannot expect carriers like
Kenya Airways, Emirates to place documentaries about Uganda's tourism potential
on their flights. Everybody will be marketing their own potential. So we shall
whether Uganda starts humbly, but to get a national airline which will market
the tourism," he said. He added, "We have impressed upon government
to have a national airline. We have advised them that you cannot effectively
market tourism unless you have a national airline. So we have put our case
before cabinet and they are seriously thinking of establishing a national
airline."
He said that much as Uganda has some of
the best tourist attractions in the region, her major undoing was the lack of a
national airline that would enable her to attract and retain tourists.
"You will find that the tourists
who visit Nairobi and opt to visit the 'Mountains of the Moon' (Rwenzori), the
documentaries given to them will read, 'Come to Nairobi, we shall take you 500
miles East to see the 'Mountains of the Moon'. When they come here, they are
taken back immediately so that all the money is spent in (Nairobi).
"These are some of the things we
are trying to do to ensure that we are independent and have the tourists to fly
in directly into the country. But all this is long term and will depend on how
government takes on the need to re-establish a national airline," he said.
He also disclosed that the air
passenger traffic at Entebbe is steadily growing, currently at 1.2 million per
year compared to three years ago when it was 500,000 passengers.
He however said that the there was
increased international traffic while local air traffic was declining.
No comments:
Post a Comment